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Beyond Discovery: Moving Academic Research to the Market

Beyond Discovery: Moving Academic Research to the Market

  • Author:
  • Publisher: Oxford University Press
  • ISBN: 9780197512708
  • Published In: April 2022
  • Format: Paperback
  • Jurisdiction:  ? Disclaimer:
    Countri(es) stated herein are used as reference only
  • Hardback Edition ISBN: 9780197512715

List Price: HKD 337.87

HKD 327.73 Save HKD 10.14 (3%)

Delivery Time: around 4-5 weeks
Extra 2-10 working days if shipping address outside Hong Kong
Free delivery Hong Kong?
Hong Kong: free delivery (order over HKD 1000)
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  • Description 
  • Contents 

Details

Academic discoveries account for some of the most successful products in the marketplace, from pharmaceutical blockbusters like Lyrica® to household names like GatoradeTM. Yet few researchers understand the process of technology transfer or the various pathways for commercialization available to them.

Beyond Discovery is the ultimate guide for researchers interested in moving their inventions from the laboratory to the marketplace. Focusing particularly on scientists and engineers, this volume demystifies the process of commercialization by offering clarity on key complex topics, including technology transfer, intellectual property, and the uneven landscape for inventors of different genders and ethnicities. The authors describe how academics must adapt their thinking and provide numerous best practices for advancing through this unfamiliar and demanding terrain, with profiles of current scientists and engineers to illustrate how academic inventions have translated to commercial success. Beyond Discovery also offers realistic recommendations to academic institutions for engaging their researchers in the commercialization enterprise.

Comprehensive and pragmatic, Beyond Discovery illustrates how commercialization can deepen the impact of academic research and offers seasoned advice for each step in the technology transfer process.

Introduction
Chapter 1: Why Should Academic Researchers Consider Commercialization?
PROFILE: Patrick Brown
Chapter 2: What Is Commercialization and How It Happens
PROFILE: Peter Tsai
Chapter 3: Adapting to the World of Commercialization
PROFILE: Katalin Karikó
Chapter 4: Behind the Curtain: A Glimpse into the World of Intellectual Property
PROFILE: Asham Mitra
Chapter 5: Funding
PROFILE: Luis von Ahn
Chapter 6: Insider Advice
PROFILE: Chelsea Magin
Chapter 7: Starting a Company
PROFILE: Tish Scolnik
Chapter 8: The Equity Imperative
PROFILE: Pingsha Dong
Chapter 9: Is This for You?
PROFILE: Commercialization in the U.S. Department of Agriculture
Epilogue: Messages to Administrators and Commercialization Staff

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