Intellectual Property Rights, Copynorm and the Fashion Industry: A Comparative Analysis

Intellectual Property / Patent / Copyright

Intellectual Property Rights, Copynorm and the Fashion Industry: A Comparative Analysis

By Marlena Jankowska
Routledge July 2025

Specifications

ISBN-13
9781032452272
Publisher
Routledge
Publication
July 2025
Format
Paperback
Jurisdiction
U.K. ? Countri(es) for reference only

Also available as

Hardback

Details

This book traces the development of the fashion industry, providing insight into the business and, in particular, its interrelations with copyright law. The book explores how the greatest haute couture fashion designers also had a sense for business and that their attention to copyright was one of the weapons in protecting their market position. The work also confronts the peculiarities of the fashion industry as a means of demonstrating the importance of intellectual property protection while pointing out the many challenges involved. A central aim is to provide a copyrightability test for fashion goods based on detailed analysis of the legal regulations in the USA and EU countries, specifically Italy, France, the Netherlands, Germany and Poland.

The book will be of interest to researchers and academics working in the areas of Intellectual Property Law, Copyright Law, Business Law, Fashion Law and Design.

Table of Contents

Preface
1. What is Fashion? How Social and Cultural Norms Make the World of Fashion Glimmer and Mesmerize
2. House of Sartorial Genius? History of Imitation in the Modern Fashion Industry
3. Fashion as a Creativity- and Emotions-Intensive Sector. Business Perspectives and Intellectual Property Strategies
4. Copyrightability of Fashion Design in US and EU Law. In Search of a Copynorm
5. Colored by emotions. Craft quality and seductive quality. Originality test revisited
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