Currencies:HKD

You have no items in your shopping cart.

New Arrival Intellectual Property Strategy: In-House Perspectives

Intellectual Property Strategy: In-House Perspectives

  • Author:
  • Publisher: Edward Elgar Publishing
  • ISBN: 9781035345151
  • Published In: April 2026
  • Jurisdiction: U.K. ? Disclaimer:
    Countri(es) stated herein are used as reference only

List Price: HKD 780.00

HKD 756.60 Save HKD 23.40 (3%)

Delivery Time: around 4-5 weeks
Extra 2-10 working days if shipping address outside Hong Kong
Free delivery Hong Kong?
Hong Kong: free delivery (order over HKD 1000)
OR
  • Description 
  • Contents 

Details

This book explores how intellectual property (IP) can be managed to create value and mitigate risk through alignment with business strategy. Drawing extensively on insights and best practices from leading IP professionals across industries, each chapter provides highly practical guidance for patent attorneys and IP counsel to develop effective strategies tailored to their organisations.

Key Features:

  • Bridges the gap between law, technology and business
  • Moves beyond academic theory to present accessible and actionable frameworks with many practical examples from different industries and sectors
  • Covers essential considerations in the daily practice of patent practitioners such as portfolio rightsizing, open source software, communicating with stakeholders and IP clauses in contracts

Featuring real-world examples and insights, Intellectual Property Strategy equips IP professionals, innovation managers and business executives with the tools necessary to make informed strategic decisions in an evolving technological and competitive landscape. This Practical Guide also serves as a valuable resource for students and scholars of intellectual property studies, business law and innovation policy.

Foreword
Preface
1.
Introduction to IP strategy

PART I IP LICENSING
2.
ARM
3.
Nokia
4.
IBM
5.
Siemens

PART II PROTECTING PRODUCTS AND SERVICES WITH IP
6.
Mitsubishi heavy industries
7.
Norsk Hydro
8.
Vodafone
9.
Ocado
10.
Multinational defense and security company
11.
HP

PART III PHARMACEUTICALS
12.
IP in biotech and pharma

PART IV SMES, STARTUPS AND RESEARCH CENTRES
13.
Introduction to Part IV
14.
Skeleton Technologies
15.
ORCA Computing
16.
Teranode Group
17.
Non-profit research centres

PART V A WORD ON OPEN SOURCE SOFTWARE
18.
OSS: Managing risks and benefits

PART VI WORKING WITH OUTSIDE COUNSEL
19.
Partnering with purpose
PART VII IP NEEDS PSYCHOLOGY
20.
The soft skills of IP strategy

PART VIII IP CLAUSES IN CONTRACTS
21.
From boilerplates to bespoke: IP in contracts

Appendix

You may also be interested in these books:

Hong Kong Company Secretary's Practice Manual, 6th Edition
Hong Kong Company Secretary's Practice Manual, 6th Edition

List Price: HKD 1,480.00

HKD 1,435.60 Save HKD 44.40 (3%)

Hong Kong Company Secretary Checklist, 2nd Edition
Hong Kong Company Secretary Checklist, 2nd Edition

List Price: HKD 1,380.00

HKD 1,338.60 Save HKD 41.40 (3%)

Hong Kong Civil Procedure 2026 (The White Book)
Hong Kong Civil Procedure 2026 (The White Book)
HKD 13,690.00
Hong Kong Civil Court Practice (Desk Edition 2026)
Hong Kong Civil Court Practice (Desk Edition 2026)

List Price: HKD 4,900.00

HKD 4,165.00 Save HKD 735.00 (15%)

Construction Industry Security of Payment Ordinance in Hong Kong (Hardcopy + e-book)
Construction Industry Security of Payment Ordinance in Hong Kong (Hardcopy + e-book)

List Price: HKD 1,700.00

HKD 1,445.00 Save HKD 255.00 (15%)

Criminal Litigation in Hong Kong, 5th Edition (Hardcopy + e-book)
Criminal Litigation in Hong Kong, 5th Edition (Hardcopy + e-book)

List Price: HKD 1,750.00

HKD 1,697.50 Save HKD 52.50 (3%)

Hong Kong Tax & Accounting Practical Toolkit (Basic Package)
Hong Kong Tax & Accounting Practical Toolkit (Basic Package)
HKD 3,639.00
The Hong Kong Company Secretary's Handbook: Practice and Procedure (11th Edition)
The Hong Kong Company Secretary's Handbook: Practice and Procedure (11th Edition)

List Price: HKD 551.00

HKD 534.47 Save HKD 16.53 (3%)

Civil Litigation in Hong Kong, 7th Edition (Hardcopy + e-book)
Civil Litigation in Hong Kong, 7th Edition (Hardcopy + e-book)

List Price: HKD 2,200.00

HKD 1,760.00 Save HKD 440.00 (20%)

Butterworths Hong Kong Company Law Handbook, 27th Edition
Butterworths Hong Kong Company Law Handbook, 27th Edition

List Price: HKD 5,040.00

HKD 4,888.80 Save HKD 151.20 (3%)

Hong Kong Family Court Practice, 5th Edition
Hong Kong Family Court Practice, 5th Edition

List Price: HKD 3,020.00

HKD 2,929.40 Save HKD 90.60 (3%)

Butterworths Hong Kong Discrimination Law Handbook, 4th Edition
Butterworths Hong Kong Discrimination Law Handbook, 4th Edition

List Price: HKD 1,500.00

HKD 1,455.00 Save HKD 45.00 (3%)

Sentencing in Hong Kong, 11th Edition
Sentencing in Hong Kong, 11th Edition

List Price: HKD 3,580.00

HKD 3,472.60 Save HKD 107.40 (3%)

Butterworths Hong Kong Company Law (Winding-Up and Miscellaneous Provisions) Handbook, 6th Edition
Butterworths Hong Kong Company Law (Winding-Up and Miscellaneous Provisions) Handbook, 6th Edition

List Price: HKD 2,280.00

HKD 2,211.60 Save HKD 68.40 (3%)

Tort Law in Hong Kong, 5th Edition (Hardcopy + ebook)
Tort Law in Hong Kong, 5th Edition (Hardcopy + ebook)

List Price: HKD 2,500.00

HKD 2,425.00 Save HKD 75.00 (3%)

Clough & Clough on Personal Injuries
Clough & Clough on Personal Injuries

List Price: HKD 1,500.00

HKD 1,455.00 Save HKD 45.00 (3%)

Hong Kong Personal Insolvency Manual, 3rd Edition
Hong Kong Personal Insolvency Manual, 3rd Edition

List Price: HKD 2,000.00

HKD 1,940.00 Save HKD 60.00 (3%)

Butterworths Hong Kong Conveyancing and Property Law Handbook, 6th Edition
Butterworths Hong Kong Conveyancing and Property Law Handbook, 6th Edition

List Price: HKD 1,800.00

HKD 1,746.00 Save HKD 54.00 (3%)

A Practical Guide to Resolving Shareholder Disputes, 2nd Edition
A Practical Guide to Resolving Shareholder Disputes, 2nd Edition

List Price: HKD 1,800.00

HKD 1,746.00 Save HKD 54.00 (3%)

Hong Kong Company Law, 15th Edition
Hong Kong Company Law, 15th Edition

List Price: HKD 492.00

HKD 477.24 Save HKD 14.76 (3%)