International Management: Culture, Strategy, and Behavior (8th Edition)

The eighth edition of International Management: Culture, Strategy, and Behaviorincorporates important new and emerging developments affecting international managers. The text is designed to help students understand how to effectively adjust, adapt, and navigate the changing business landscape they will face on a day-to-day basic. Luthans and Doh continue to take a balanced approach to the theory of international management while also making the book even more user-friendly and practical.

Features:

• Balanced Approach. Whereas other texts stress culture, strategy, or behavior, International Management emphasizes all three critical dimensions, resulting in a synergy that has helped make it a market-leading text. Specifically, this edition has the following chapter distribution: environment (three chapters), culture (four chapters), strategy (four chapters), and organizational behavior/human resource management (three chapters). All chapters have been updated and improved, and real-world examples and research results, along with practical applications, are integrated throughout. 
• Increased Global and Ethical Perspective with "World of International Management" Chapter Openers written by the authors on current international management challenges. These mini-cases were prepared expressly for this edition and are not available elsewhere. Topics include globalization of social networking, Google's challenges in China, General Electric's strategic corporate social responsibility and sustainability strategies, global trends in the automotive and pharmaceutical industries, managing global teams, offshoring and culture, IKEA's challenges in Russia, and many other subjects.

• Enhanced Use of Cases through the 'International Management in Action' features, and 'You Be the International Management Consultant' sections. Thoroughly updated cases and not available elsewhere: Pharmaceutical Companies, Intellectual Property, and the Global AIDS Epidemic; Advertising or Free Speech' The Case of Nike and Human Rights; Beyond Tokyo: Disney's Expansion In Asia; HSBC in China; Coca Cola in India; Microsoft Opens the Gates: Patent, Piracy, and Political Challenges in China; and Chiquita's Global Turnaround. 
  
  Brand New End-of-Part Cases Developed Exclusively for this Edition. 
  Student Advocacy and 'Sweatshop' Labor: The Case of Russell Athletic ; Danone's Wrangle with Wahaha ; Walmart's Global Strategies; Can Sony Regain its Innovative Edge' The OLED Project; The Tata 'Nano': The People's Car; and Building a Successful Budget Airline in Asia: The Ascendance of AirAsia.

• Impact of the Global Economic Recession on international management discussed in the opening chapter and throughout the book. 
• Offshoring and Outsourcing and the Globalization of Human Capital coverage has been added and updated in(Chapters 1, 2, 3, 14 and throughout cases and inserts) including a box insert (Chapter 3) on 'the ethics of offshoring.' 
• Increased Emphasis on Emerging Markets and developing countries, including the 'BRIC' (Brazil, Russia, India, China) countries but also the 'next wave' emerging countries. 
• Ethics and Social Responsibility updated with more extensive discussion of core ethical theories and how they relate to international management practices and the global sustainability movement. ' Extensive coverage of Project GLOBEand its comparison to Hofstede's classic description of national cultural dimensions (Chapters 4, 13). Revised or new 'In the International Spotlight'inserts which profile the key economic and political issues relevant to managers in specific countries, including new spotlights on South Africa and Denmark. Greater coverage of the challenges and opportunities for international strategy targeted to the developing 'base of the pyramid' economies(Chapter 8, and Tata and Nokia cases). 
• Student Supplements: Online Learning Center includes free chapter by chapter student resources including concept review and quizzing. Premium Content includes interactive exercises (e.g. The Hofstede study, Comparative Advantage, etc.) and iGlobe'www.mhhe.com/iglobe, an online video website where students can view 2-3 'on demand' PBS videos per month on breaking stories on international business issues.
• Flexibility: Cases in a variety of formats appear throughout the text, allowing maximum flexibility so that instructors can use the cases in a tailored and customized fashion. The short within-chapter case illustrations''In the International Spotlight' and 'You Be the International Management Consultant''can be read and discussed in class. The revised or newly added'Integrative Cases' positioned at the end of each main part of the text provide opportunities for reading and analysis outside of class. Review questions provided for each case are intended to facilitate lively and productive written analysis or in-class discussion. 'Brief Integrative Cases' typically explore a specific situation or challenge facing an individual or team, while longer and more detailed 'In-Depth Integrative Cases' provide a broader discussion of the challenges facing a company. Accompanying many of the in-depth cases are short exercises that can be used in class to reinforce both the substantive topic and students' skills in negotiation, presentation, and analysis. End-of-chapter'Internet Exercise,' which encourages students to use the Internet to find information from the websites of prominent MNCs to answer relevant questions about the chapter topic. 
• Skill-Building and Experiential Exercises developed for aspiring international managers are found at the end of the book. These in-class exercises represent the various parts of the text (culture, strategy, and behavior) and provide hands-on experience. 
• Balanced Approach: The authors continue to emphasize a balanced approach between culture, strategy and behavior instead of favoring one over the other. This edition has the following distribution: environment (3 chapters), culture (4 chapters), strategy (4 chapters), and organizational behavior/human resource management (3 chapters).