Measure Up! Yardsticks for Continuous Improvement, 2nd Edition

Leading consultants argue that few areas are as important as measurement, yet it remains one of the weakest areas in management today.
Based on discussions with managers from a broad range of industries in the US and Europe, this book shows managers how to:
 

• Measure what is important to their customers.
   
• Motivate their organizations.
   
• Identify and eliminate waste of both time and resources.

Hallmark Features

Helps business people to:
 

• Measure what is important to their customers.
   
• Motivate their organizations to continually improve against customer expectations.
   
• Identify and eliminate waste of time and resources.
   
• Accelerate organizational learning and build consensus for change.

Reviews

"Finally! a practical book from practical people about management's most powerful tool - measurement. Hats off to Richard Lynch and Kelvin Cross for a long overdue job well done." Tom Peters.
 

"Outstanding. Finally a book that doesn't stop at what's wrong with the traditional ways of measuring success. Richard Lynch and Kelvin Cross present a clear and consistent approach to changing obsolete corporate yardssticks. Measure Up! should be required reading for any manager concerned with improvement strategies and organizational learning." Ray Stata, President, Analog Devices.