Six Steps to Creating Profit: A Guide for Small and Mid-Sized Service-Based Businesses
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Six Steps to Creating Profit A Guide for Small and Mid-Sized Service-Based Businesses

By Patricia Sigmon
John Wiley & Sons April 2010

Specifications

ISBN-13
9780470554258
Publisher
John Wiley & Sons
Publication
April 2010
Format
Hardback , 208 pages
Jurisdiction
International ? Countri(es) for reference only

Details

An insightful look at how you can put net profit income at the forefront of your small to mid-sized business

Enable you to make changes that will create a profitable, sustainable business future, Six Steps to Creating Profit authoritatively shows you how to maximize profit for your small to mid-sized, privately-held, service-based business.

  • Shows how to avoid the business model where all income is devoured by expenses, leaving a valuation that would not render any measurable sales revenue if the business should be sold
  • Discusses how to create a company where actual profit generation is one of the primary goals
  • Provides the steps necessary to create "true" profit
  • Features coverage of rules of operation, visibility in the marketplace, marketing, cash flow, and management costs

Demonstrating how measuring the results of change is vital and part of the ultimate, ongoing, profit-based solution, Six Steps to Creating Profit reveals how the before and after of each operational area is as important to evaluate as the intended change itself.

Table of Contents

Foreword.

Preface.

Acknowledgments.

Introduction.

Chapter 1 Changing the Rules of Operation.

Increasing Sales.

Decreasing Expenses.

Streamlining Administration.

In Summary.

Chapter 2 Staying Visible and Connected.

Increasing Credentials.

Growing Affiliations.

In Summary.

Chapter 3 Maximizing Cash Flow.

Keeping the Cash Flowing.

Knowing Your Budget.

Working to the Bottom Line.

In Summary.

Chapter 4 Streamling Management Costs.

Changing the Back-Office Focus.

Managing for Profit.

In Summary.

Chapter 5 Raising the Marketing Bar.

Networking.

Covering All Bases.

Strategizing.

In Summary.

Chapter 6 Making Everyone a Salesperson.

Enlisting the Troops.

Creating a Mantra.

In Summary.

Conclusion.

Appendix A: The How-To Guide to Creating Profit. 

Deciding What Changes Should Be Made.

Appendix B; Scheduling the Changes. 

About the Author.

Index.

About the Author

PATRICIA SIGMON is the founder of LPS Consulting, which helps companies manage IT systems through their entire lifecycle from planning to the introduction of new systems and integration with existing ones while providing training and in-house support. She is also the founder of David Advisory Group, which meets the needs of CEOs and business owners, whose excellence in service and product development requires expert practice management assistance to reap profits and sustain longevity.
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