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Straight to Yes

Straight to Yes Asking with Confidence and Getting What You Want

  • Author:
  • Publisher: Capstone
  • ISBN: 9780857083753
  • Published In: January 2013
  • Format: Paperback , 240 pages
  • Jurisdiction: International ? Disclaimer:
    Countri(es) stated herein are used as reference only
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MAKE YOURSELF A “YES” MAGNET

You’ve finally plucked up the courage to ask for something. The afternoon off. A pay rise. Then comes that crucial moment where you wait with baited breath for the response. It’s tense, but it doesn’t have to be. You just need to master the art of ‘the ask’.

Taking a direct, light-hearted, wholly practical approach, Haider Imam zooms straight in on that moment of truth providing a set of proven tools and techniques for getting to ‘yes,’ every time. He instils readers with the confidence to ask bigger, more often and even ask for the impossible – and to get it. 

  • Based on sound psychological principles, Straight To Yes! offers tonnes of winning ways to make requests that get you to ‘yes’
  • Wholly practical in style and content, the book features accessible, straightforward techniques readers can put into action immediately
  • Designed for quick-reference while on the move, it affords instant access to specific, step-by-step, single-page techniques as needed

Introduction: Why Getting “Straight to Yes!” is So Relevant Today 1

1 Asking: e “Inner Game” 11

2 Getting Ready for the Ask 21

Part One – Asking with Frames in Mind 33

3 Consistency 37

4 Same and Different 49

5 Ready for Business 65

6 e Way We See It 79

Part Two – Asking with Tribes in Mind 87

7 Body Talk 91

8 e Name’s Bond . . . Social Bond 105

9 e Wider Tribe 119

10 Progressive Feedback Loops 133

Part  ree – Asking with the Brain in Mind 143

11 e Loss and Pain Brain 147

12 Reactance 161

13 Pattern Breakers 169

14 Priming 179

Part Four – Commencement 193

15 Actively Re8 ect 195

16 Good Integrate! 199

17 Some Asks to Avoid 203

18 Making Sure It Sticks 207

3 . . . 2 . . . 1 . . . Commence! 211

About the Author 213

Acknowledgements 215

References 217

Index 227

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