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The Cambridge Handbook of Investment-Driven Intellectual Property

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The Cambridge Handbook of Investment-Driven Intellectual Property

Name: The Cambridge Handbook of Investment-Driven Intellectual Property
Brand: Cambridge University Press
SKU: 9781108839198
Price: 2194.14 HKD
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Author: Enrico Bonadio; Patrick Goold
ISBN: 9781108839198

Edited by Enrico Bonadio · Patrick Goold

Cambridge University Press March 2023

Specifications

ISBN-13: 9781108839198
Publisher: Cambridge University Press
Publication: March 2023
Format: Hardback
Jurisdiction: U.K. ? Countri(es) for reference only

Details

This handbook challenges the conventional wisdom that intellectual property is the law of creativity. Traditionally, IP has been instrumental for protecting creations of the mind, with only inventors of original works enjoying exclusive rights. Related, sui generis, and quasi-IP rights, which protect monetary investments and efforts rather than originality and inventiveness, were considered exceptions to the general principles of IP. But increasingly, IP rights are being granted to safeguard corporate investments. This handbook brings together an international roster of contributors to explore this emerging trend. Why are investments the primary driver of legal protection, and often the main requirement to obtain it? Who benefits from such new forms of protection? What should the scope of these new rights be? And are they desirable in the first place? In doing so, the volume is the first to highlight and systematically critique the move from 'intellectual' to 'investment' property.

Introduction

Enrico Bonadio and Patrick Goold

1. Introductory chapter

Uma Suthersanen

Part I. Science, Technology and Industry:

2. Sui-generis protection of non-creative databases

Caterina Sganga

3. Pharmaceutical and agro-chemical test data exclusivity

Daria Kim

4. Copyright in computer-generated and artificial-intelligence-produced works

Enrico Bonadio

5. Plant variety protection and investment

Viola Prifti

6. Software patenting and copyright

Noam Shemtov

7. Protecting investments in business methods

Michael Meurer

8. Pharmaceutical patents and evergreening

Hazel Moir

Part II. Culture and Entertainment:

9. The sui generis publishers' right under EU law

Stavroula Karapapa

10. Copyright in typographical arrangements of published editions

Rita Matulionyte

11. Copyright protection of phonograms

Enrico Bonadio

12. Copyright in broadcasts

Bryan Khan

13. Copyright protection of previously unpublished works

Patrick Masiyakurima

14. Cinematographic works and copyright

Arowolo Ayoyemi

Part III. Signs, Images and Designs:

15. The investment function of trademarks

Richard Arnold

16. The protection of well-known trademarks

Ilanah Fhima

17. Ambush marketing and protection of investments

Arul Scaria and Varsha Javar

18. EU geographical indications and the protection of producers and their investments

Andrea Zappalaglio

19. Design right: from investment to creativity for 'industrial copyright'

Phillip Johnson

20. Connecting the dots: from intellectual property to investment property?

Patrick Goold

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