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The Law of Advertising in Ireland

The Law of Advertising in Ireland

The Law of Advertising in Ireland

Author: Patrick Ambrose
Publisher: Bloomsbury Professional (formerly Tottel Publishing)
ISBN: 9781780438436
Published In: August 2015
Format: Hardback , 752 pages
Jurisdiction: Ireland ? Disclaimer:
Countri(es) stated herein are used as reference only

List Price: HKD 1,833.00

HKD 1,778.01 Save HKD 54.99 (3%)

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Description
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The Law of Advertising in Ireland identifies both the general and specific laws and regulations that apply to the advertising of products and services in Ireland. Divided into two parts, the first focuses on law, regulation and other key issues to be considered when advertising generally, for example consumer protection and contract law. The second part contains separate chapters on specific advertising law, regulation and codes of practice imposed on certain industries or services, for example financial services, solicitors and alcohol advertising.

Part 1

General Law and Regulation

Chapter 1 Competitions and Prize Promotions

Chapter 2 Consumer Protection

Chapter 3 Contract Law

Chapter 4 Data Protection and Privacy

Chapter 5 Deceit, Misrepresentation and Negligent Misstatement

Chapter 6 Defamation

Chapter 7 Discrimination

Chapter 8 Electronic Marketing and Online Advertising

Chapter 9 Illegality

Chapter 10 Intellectual Property and Passing Off

Chapter 11 Malicious Falsehood

Chapter 12 Children and Minors

Chapter 13 Misleading and Comparative Advertising

Chapter 14 Obscenity, Indecency, Blasphemy and Incitement

Chapter 15 Sponsorship and Ambush Marketing

Part 2

Specific Advertising Rules

Chapter 16 Accountants

Chapter 17 Actuaries

Chapter 18 Aviation

Chapter 19 Alcohol

Chapter 20 Architects

Chapter 21 Care Homes

Chapter 22 Charities and Fundraising

Chapter 23 Cinema Advertising

Chapter 24 Clubs

Chapter 25 Currency and Postage Stamps

Chapter 26 Dating Agencies

Chapter 27 The Defence Forces

Chapter 28 Elections and Referenda

Chapter 29 Electrical and Electronic Equipment

Chapter 30 Employment and Business Opportunities

Chapter 31 Environmental and Green Claims

Chapter 32 Financial Services

Chapter 33 Food and Nutrition

Chapter 34 Gambling and Lotteries

Chapter 35 Holidays, Tour Operators and Travel Agents

Chapter 36 Legal Professionals

Chapter 37 Opticians, Pharmacists, Medical and Veterinary Practitioners

Chapter 38 Online Games and In-app Purchases

Chapter 39 Medicines

Chapter 40 Premium Rate Services

Chapter 41 Outdoor Advertising

Chapter 42 Tobacco and Smoking

Part 3

Regulatory Authorities

Chapter 43 Advertising Standards Authority for Ireland

Chapter 44 Broadcasting Authority of Ireland

Chapter 45 The Commission for Communications Regulation

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