Trademark Law in China: Pirates in the Middle Kingdom: The New Frontier, 3rd Edition (e-Book)

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Trademark Law in China: Pirates in the Middle Kingdom: The New Frontier, 3rd Edition (e-Book)

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The Third Edition of Trademark Law in China provides a comprehensive and in depth- analysis of China’s continued development of its trademark laws, particularly looking at the revisions to the China Trade Mark Law which took effect on 1 May 2014. This new edition’s expansive coverage offers useful guidance to both practitioners and business people alike, and it is essential reading for anyone considering doing business in China.

The Third Edition of Trademark Law in China provides a comprehensive analysis of China’s developing trademark laws. Application of relevant rules in regulations are neatly illustrated by case studies and useful appendices include translations of the Chinese Intellectual Property and Trademark laws, related notices and regulations and cases decided by the Chinese Supreme People’s Court.

Not merely stating the relevant law, the book elaborates on how the law complies with international conventions and treaties, such as TRIPS and the practicalities of registration, use and enforcement of trademarks in China. This new edition also addresses other recent developments in related areas of China intellectual property law, such as the implementation of the new Advertising Law.

Highlights:
- Analysis of the revised PRC Trademark Law;
- New cases discussed;
- Updated statistics provided;
- Trade Secrets Chapter (New Chapter);
- 3-D Printing Chapter (New Chapter);
- Practical tips for protecting intellectual property in China; and
- Discussion of many updated Laws/Regulations – a few examples include: (i) The Advertising Law – 2015; (ii) The Patent Law – 2010 Amendment; (iii) The Regulations for the Protection of Computer Software (the “Software Regulations”) – 2013 Amendment; and the (iv) Draft Anti-monopoly Guideline on Intellectual Property Abuse.
Chapter 1: Introduction
Chapter 2: Chinese Language Marks
Chapter 3: Well-Known Trademarks
Chapter 4: Administrative & Enforcement Frameworks
Chapter 5: Trademark Registration
Chapter 6: Trademark Opposition
Chapter 7: Trademark Cancellations
Chapter 8: Trademark Licensing and Assignment
Chapter 9: Trademark Infringement
Chapter 10: Trademark Counterfeiting
Chapter 11: Enforcement of Trademark Rights
Chapter 12: Trademark Litigation
Chapter 13. Intellectual Property Issues in 3-D Printing
Chapter 14: Domain Names and the Internet
Chapter 15: Trade Secrets
Chapter 16: Other Intellectual Property Rights and Related Areas of the Law
Chapter 17: Conclusion
Loke Khoon Tan is a Partner and head of Baker & McKenzie’s Intellectual Property Practice Group in Hong Kong and China. He also co-leads the Firm's Luxury and Fashion Industry Practice and works extensively with global brands in this field in several jurisdictions.

LokeKhoon’s practice focuses specially on intellectual property law in China, with particular emphasis on the structuring of intellectual property rights and anti counterfeiting planning in the area of trademarks, patents, copyright, trade names, computer software, passing-off, unfair competition, designs, labeling laws, food, drug and health regulations, consumer, media and advertising laws. He also has extensive experience representing major brands and leading corporations in various industries, including luxury and fashion, cosmetics, pharmaceuticals, alcohol and liquor, technology, etc.