Intellectual Property Rights Management: Rookies, Dealers and Strategists

Name: Intellectual Property Rights Management: Rookies, Dealers and Strategists
Brand: Palgrave Macmillan
SKU: 9781137469526
Price: 1299.87 HKD
Availability: InStock
Author: Lars Alkaersig; Karin Beukal; Toke Reichstein
ISBN: 9781137469526

Edited by Lars Alkaersig · Karin Beukal · Toke Reichstein

Palgrave Macmillan February 2015

Specifications

ISBN-13: 9781137469526
Publisher: Palgrave Macmillan
Publication: February 2015
Format: Hardback
Jurisdiction: U.K. ? Countri(es) for reference only

Details

Intellectual Property Rights Management explores how the entire toolbox of intellectual property (IP) protection and management are successfully combined and how firms generate value from IP. In particular, this book provides a framework of archetypes which firms will be able to self-identify with and which will allow companies to focus on the IP and IP Management issues most relevant to them. By doing so, the authors offer further insights as to the use of IP and IP management practices across firms. By looking at empirical data covering the population of firms, the findings not only pertain to large organization but also reflect the practices and operations that reside in SMEs. This volume also utilizes labor market and firm data to determine whether there is a definitive relationship between IP and economic performance on the firm level.

1. Introduction

2. IP Archetypes - Rookies, Strategists, Dealers and Strategic Dealers

3. The IP Rookie

4. The IP Dealer

5. The IP Strategist

6. The IP Strategic Dealer

7. IP Strategy

8. Markets for IP

9. IP Archetypes and Demographics

10. IP and Economic Performance Exercises

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