Designing and Using Organizational Surveys A Seven-Step Process

The survey process is a highly complex and situationally dependent one, in need of careful management. If poorly designed and administered, surveys can create disappointment and even disaster. Little has been written so far for those responsible for designing and implementing surveys in organizations. These authors have drawn on their extensive consulting experience to develop a concise, pragmatic, seven-step model covering the entire process, from initiation, to final evaluation, to making the results meaningful to the future of the organization. They pay special attention to the political and human sensitivities concerned and show how to overcome the many potential barriers to a successful outcome.

Reviews

"In my view, this book is simply the best, A to Z resource for organizational survey and assessment practitioners available. . . . A fresh and lucid perspective that inextricably links theory and practice. Comprehensive and practical, the seven-step process approach provides a closed-loop blueprint for designing and implementing organizational surveys that work!" (Salvatore V. Falletta, manager, global HR research, Intel Corporation)

"The many tools that Church and Waclawski offer alone make this book a treasure chest. . . . A considerable array of figures, examples, and samples that are helpful to the experienced and inexperienced practitioner (and consultant), including sample scripts and content for communications and focus groups." (David W. Bracken, partner, Mercer Delta Counseling, LLC)

"A great primer on organizational surveys. Church and Waclawski integrate into their approach to surveying both the science of the field and the art of practice in dynamic organizations. . . . Will provide valuable discussions among even the most seasoned professionals as well as insight for those just starting out in the field." (Karen B. Paul, manager, HR Measurement Systems)